Toy trends for 2023

Can you believe it's almost 2023? Yeah, we're a little surprised too.... Even though it seems like 2021 only started a month ago, there's still a lot to be excited about in the new year! For us with young children, the biggest anticipation is what 2022 will bring for the toy industry and what the toy trend predictions for 2023 will be. Let's take a look at some exciting toy trend predictions for 2023 and what we, as parents, can expect to enjoy next year.

Toy Trend Predictions for 2023

Learning is fun

The demand for toys that help children learn new skills has increased since the 2020 coronavirus pandemic. More and more parents are seeing the value of toys that not only give their children the opportunity to have fun, but also teach them valuable emotional, mental and physical skills.

Toys like Electric Ride on Cars, jeeps, motorcycles, push cars and go-karts, encouraging their physical and motor skills are keeping the kids active and learning new values while playing together. Our superstar Freddo Bumper will make your toddler develop physical skills with endless fun!

"Kidult" solutions

By 2023, the toy industry is expected to produce more toys that children and their parents can enjoy together or separately: "kidult" toys. They say that there is an inner child in all of us, and these types of toys allow adults to explore this side of themselves. After all, you're only as old as you feel!

Lego, maze balls and puzzles are some of the games that both parents and children can enjoy.

The power of music

The "dance craze" is expected to intensify next year. In previous years, social media platforms such as TikTok and YouTube have made children thirsty for measures that encourage music and movement. In 2023, the industry is expected to create a number of toys that incorporate the power of music to motivate movement and fun.

Expect to see more musical instrument sets, karaoke machines, dance mats or Ride on Cars which include mp3 and realistic sounds. Nothing like a good ride with your favourite music! Our 12V Mercedes Benz AMG GTR is perfect for that!

Social and emotional responsibility

Today's children will one day run the world. It is critical that we start showing our children the importance of social and emotional responsibility, and in a fun way! In this regard, toys that teach children to be good members of society are expected to take the industry by storm.

Think more complex dolls, intricate puppets, conversation cubes.... Let's build our kids up early.

Outdoor toys and games

As technology has taken over almost every aspect of modern life, parents have begun to react to what these advances mean for children's toys. While it would be nearly impossible to eradicate all technology from the industry, by 2023 there will be a demand for more "traditional" toys that encourage children to get away from screens and enjoy the outdoors as their parents once would have.

Jump ropes, bicycles, electric ride on cars, trampolines and playhouses are just a few of the many toys that are expected to be booming next year!



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